søndag den 19. september 2010

Good news for the electric car industry

With more and more electric car manufactures preparing to spit out electric cars in United States, we might be heading for an oil-free future. Today, when browsing around Treehugger.com I realized that a new competitor is ready to enter the electric car market and it actually made me kind of happy. Not because I’m looking to buy an electric car, but because it proves there is a demand or an expected demand for the green vehicles. 

The new car on the market is the 2011 Coda Sedan from Coda Automotive, a new company only building electric cars. And I think that is kind of nice. A whole company dedicated to only building oil-free cars and making the Earth a better place. That definitely tells me that people behind Coda Automotive believes in the electric car industry and that we will see more and more people choosing an electric driven car over a oil-sucking beaming Hummer. Or Alfa Romeo. Or Mercedes. Or pretty much any car that pollutes the environment with smelly gas.

When first checking out the 2011 Coda Sedan I didn’t really think that it would go the distance. It can drive 120 miles on a single battery charge, the charge is six hours and the top speed is 80 mph, which cannot compete with Nissan Leaf’s 90 mph and Tesla’s 125 mph. Over all the Coda Sedan has no special features from the outside and with a price tag set to $45,000, Nissan just lowered the cost of the Leaf to under $30,000, it seems like their up for hard competition in the electric car market.

However, when taking a closer look at this eco friendly vehicle it shows it full potential. The luxurious interior sets it apart from its competitors  - with an 8.4 inch touch screen monitor, DVD player, an iPod dock and a satellite radio this car might be the choice of the elite.

Green cars are already the number one choice in private transportation in Hollywood and all the stars are currently driving around in Prius, Toyota’s popular hybrid car, after Arnold Schwarzenegger replaced his Hummer with a Prius in 2005. Exactly because the trendsetting part of the population started to adapt the Prius as their primary means of transportation, the Japanese hybrid car rapidly became popular.

With more and more electric cars on the market it might therefore not be such a bad idea for Coda Automotive to launch a car that is targeted the rich, famous and luxurious segment. If the trendsetting prior Prius people go for the more luxurious Coda Sedan, the new electric car will probably soon become popular with the rest of the consumers. And that is not only good news for the particular company, but for the whole industry, as electric cars in general will gain popularity.

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